Zein Ghanma

Zein Ghanma is a distinguished public speaking coach and executive coach. With over 25 years of experience, she has dedicated her career to helping executives, politicians, business leaders, and senior professionals across the Arab world and international platforms to lead with presence and speak with impact. Zein's journey from a shy student to an acclaimed executive coach was profoundly shaped by her involvement in theatre, where she discovered that powerful communication stems from being present, authentic, and connected to one's message.

Through extensive study, stage work, and coaching, Zein mastered how voice, body, and story intricately shape human connection. She helps clients overcome anxiety and self-doubt, refine their message, master their delivery, and step into their full presence, whether in high-stakes meetings, global forums, or media appearances. Zein's unique approach blends performance techniques, strategic messaging, and practical coaching to build a communication style that is grounded, memorable, and deeply effective. She is also a proud contributor to Bookboon Expert Talks, sharing insights designed to foster growth as a communicator and leader. Zein Ghanma is the expert for those ready to step into their voice, speak with purpose, and lead with lasting influence.

Areas of Expertise

Professional Summary

Empowering Leaders to Speak with Impact - Public Speaking Coach. Bookboon Contributor

• Public Speaking & Presentation Skills.

• Executive & Leadership Presence.

• Media Training & Handling.

• Persuasive Presentations & High-Stakes Pitching.

• Overcoming public speaking fear and building confidence and credibility.

• Message refinement, story development, and powerful delivery.

• Image Management & Business Communication Etiquette.

• Voice, body, and storytelling for effective human connection.

Training Programs Delivered

Zein offers tailored, impactful programs designed to meet diverse client needs:

Professional Qualifications, Education and Accreditation

• Master of Fine Arts (MFA), Theatre/Directing from The Catholic University of America.

• Diploma, Education from Jami'at Al-Yarmouk.

• BA, English Language & Literature from Jami'at Al-Yarmouk.

• Certificate, Drama/Acting from Webber Douglas Academy of Dramatic Arts.

Zein's professional journey includes significant roles such as:

• Founder and Lead Coach at Zein Ghanma Public Speaking Training/Executive Coaching (April 1996 – Present).

• Co-founder and Board Member of Al Balad Theater (2005 – Present).

• Member of Sira Community (July 2024 – Present).

• Freelance Podcast Director/Voice-Over Coach (June 2021 – November 2022).

• Training, Evaluation & Development Specialist at Roya TV (August 2014 – May 2022).

• Idea Design & Development, Speakers Coach at NewThink Theater (2009 – 2015).

• Lecturer at German Jordanian University (September 2005 – January 2006).

• Instructor at Yarmouk University (August 1984 – July 1991).

• 1:1 Executive Coaching: Personalized support to elevate individual presence and performance.

• In-House Team Training: Custom-designed workshops for leaders and high-potential teams.

• Keynote & High-Stakes Coaching: Intensive focus on message refinement, story development, and powerful delivery for critical speaking engagements.

• Art of Public Speaking Workshops: Comprehensive training covering all facets of effective public communication.

• Media Handling and Radio & TV Presenting Coaching: Specialized guidance for appearances in broadcast media.

• Voice Over Coaching: Directing and coaching narrators and actors for podcasts, including "Hindsight" and "Mali wa Malik".

• Training, Evaluation & Development for Broadcast Professionals: Provided extensive training at Roya TV.

• Speakers Coaching: Served as a speakers coach and contributed to idea design and development for NewThink Theater.

• Presentation Skills Courses: Designed and taught courses for university students.

Zein Ghanma specializes in empowering individuals and teams in critical communication domains, including: